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Arby's Is Planning A Total Relaunch — New Menu, New Logo, New Ads — For Q3
Arby's is about to roll out a dramatic new relaunch of the entire company pegged to the Olympics in Q3, according to the company's new chief marketing officer, Russ Klein.Klein told us the relaunch...
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Arby's Axes Its Ad Agency After 'Great' Work Led To 'Highest Sales Increase...
Fast-food chain Arby's has fired its ad agency, BBDO, just two weeks after praising its record on the $100 million account and telling Business Insider that the agency will "be great for us" as the...
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A Boy Found A Severed Piece Of Finger In His Sandwich At Arby's
JACKSON, Mich. (AP) -- A Michigan teen made a gristly discovery after biting into an Arby's junior roast beef sandwich.Ryan Hart said he had nearly polished off his sandwich last Friday when he bit...
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Arby's Disses Subway In Its New Commercial
Domino's isn't the only fast food chain with a new ad campaign that revolves around slamming its rival for allegedly serving less fresh food.A major component of Arby's new marketing makeover involves...
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Did You Notice These Famous Logos Majorly Changed In 2012?
Some of the biggest brands in the country ditched their old logos for new ones this year.Microsoft ditched its logo after 25 years, and Wendy's changed up its girl with the pigtails for the first time...
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How To Get The Most For $5 At Fast Food Chains
Read the original version of this post at Thrillist.Fast food: it's supposed to be cheap. But somewhere along the line, presumably due to communist witches, bad things started happening. Dollar menus...
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Mobile Advertising Will Soon Eclipse Radio Advertising [THE BRIEF]
Good morning, AdLand. Here's what you need to know today:A new report from IT research firm Gartner says that mobile advertising spending will leap to $41.9 billion in 2017, up from its current...
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Arby's Went To Insane Lengths To Prove It Really Slow Cooks Meat
Arby's aired a 13-hour commercial this weekend to promote its Smokehouse Brisket Sandwich. The commercial, which broke a Guinness World Record for longest television commercial ever aired, shows...
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Arby's Has A $10 Secret Menu Item Called The 'Meat Mountain'
Arby's is selling a sandwich called the Meat Mountain. The $10 sandwich has 2 chicken tenders, 1.5 oz. of roast turkey, 1.5 oz. of ham, 1 slice of Swiss cheese, 1.5 oz. of corned beef, 1.5 oz. brisket,...
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3 reasons Arby's business is on fire
Arby's is outperforming the rest of the fast food industry. The chain, which is known for its slow-cooked meats and curly fries, had a 5.7% sales increase in 2014, compared with growth of 0.8% across...
View ArticleMesmerizing time-lapse of Arby's 13-hour commercial showing brisket being smoked
Arby’s made history by setting a Guinness World Record for the longest television commercial ever aired. The Smokehouse Brisket in their sandwich is slow smoked for 13 hours. To see the full 13-hour...
View Article8 fast food hacks that will change the way you order
Redditors revealed their fast food secrets to save money — here are eight of our favorite hacks. Produced by Jacqui Frank. Special thanks to Ashley Lutz.Follow BI Video: On FacebookJoin the...
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These 2 unlikely fast-food restaurants are killing the rest of the industry
After years of declining business, Arby's and Burger King are coming out on top. Arby's just reported same-store sales growth of 7.6% compared with last year's second quarter.Burger King's sales are up...
View ArticleArby's mocks itself in a good-humored goodbye ad to 'The Daily Show's' Jon...
"The Daily Show's" Jon Stewart has consistently mocked Arby's over the past couple of years."Arby's — technically it's food," Stewart has joked. "The meal that's a dare for your colon. It's like if...
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We tried the newest menu item at Arby's — here's the verdict
Snack-sized food is a hot menu trend lately, especially within the fast food industry as Burger King's lauded Chicken Fries made a triumphant return last year.And finally, Arby's is entering the game...
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New Arby's restaurants are unrecognizable
Next time you step into an Arby's, you may not recognize it.The sandwich chain is redesigning its restaurants, riding on the momentum of its 19th consecutive quarter of same-store sales.According to a...
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This new report paints a troubling picture of America’s fast-food chains
An alliance of consumer, health, and environmental groups has released a new report showing how the nation's top 25 fast-food companies by sales stack up on their policies regarding antibiotic use in...
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This new report paints a troubling picture of America’s fast food chains
An alliance of consumer, health, and environmental groups have released a new report showing how the nation's top 25 fast food companies by sales stack up on their policies regarding antibiotic use in...
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An underdog fast-food chain is dominating the industry
Arby's reached 20 consecutive quarters of same-stores sales growth last week — and the sandwich chain is only getting bigger.In the third quarter of 2015, Arby's reported 9.6% same-store sales growth...
View ArticleWe tried McDonald's brand new mozzarella sticks that are going national next...
McDonald's announced that they would be releasing dollar menu mozzarella sticks nationwide in 2016. We gave their newest product a try. Produced by Jacqui Frank. Photos by Hollis Johnson.Follow BI...
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